How I Gave Birth (to my podcast!)

chala

An estimated 90 million Americans listen to at least one podcast each month, according to Edison Research. But that’s not why I did it. Here are the lessons that I learned along the way to birthing this idea of podcasting. Clear The Blocks I knew from my own coaches and people in my industry that I look… continue reading »

60% of New Biz Owners Are Old

chala

Well, as I just turned 50, I should probably qualify ‘old’ before I upset too many people. A 2019 research showed that 60% of people who start small businesses are between the ages of 40 and 60. There are so many implications for selling and marketing to these people that I just had to put… continue reading »

Market Out Of Excitement Not Force

chala

Every day at the conferences I speak at, I meet business owners who are should-ing themselves about the guilt of not having done social media or speaking or networking. Some are saying they should have a better elevator pitch. Others are saying they should do more blogging. Whatever it is that they’re saying, I’ve said… continue reading »

70% of Millennials Leave Undifferentiated Businesses

chala

Good news! Now you don’t just have to worry about buyers rejecting you but also your actual employees leaving you if you’re not differentiated in your industry amongst your competitors. Millennials Leaving A study by Gallup revealed that only 30% of Millennials would stay at a company that didn’t know what it stood for and… continue reading »

Giving Away Too Much During Your Sales Process

chala

When my third client this week complained about the fear of a prospect taking their entire recommendation and going to a competitor to better the price by using the same solution, I decided to write this article. It is a very real thing and a deal killer to give away too much during the sales… continue reading »

58% Buyers Talk Price First

chala

Jenny was having her first meeting with the buyer for the large IT company she’d been courting for over a year! It had taken a long time to get this meeting and she was over the moon. She went in, expecting to talk about the product, their impeccable service and customer satisfaction. Well things didn’t… continue reading »

Power of Emotional vs.Transactional Sales

chala

Kenny was excited. He had a new sales prospect who he was speaking to in a few minutes about buying his coaching services. The prospect had seemed very interested and had booked a call without hesitation after meeting at a networking event. Now it was up to Kenny to close the deal. The call started… continue reading »

80% of Kids Want To Be Entrepreneurs

chala

Say ‘hello’ to the young generation of entrepreneurs. By the way: it’s almost EVERYONE. Look at this Gallup survey about kids in grades 5 to 12. In the study, researchers found that 77% wanted to be their own boss, 45% wanted to start their own business, and 42% wanted to invent something that changes the… continue reading »

Cold Email Mistakes

chala

Should you even be writing cold emails? Well the statistics say yes. Email usage is going to increase by almost a Billion users by 2022 and the ROI is great. For every $1 you spend on email marketing, you get a whopping $32 back! That number is strangely $49 for direct mail in comparison, but… continue reading »

Subscribe to Chala's Newsletter

Get the latest news and stories delivered to your inbox.

Never Miss an Update

Enter your email address to subscribe to The Repositioning Expert and receive notifications of new content by email.


By submitting this form, you are consenting to receive marketing emails from: Chala Dincoy, 236 Gamma Street, Toronto, ON, M8W 4G8, http://www.repositioner.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact