You are human (right?) and while as an entrepreneur you help solve your clients’ pain, sometimes you are also in pain. Sometimes, that pain that you make your living helping clients with is also, for a brief moment in time, your pain. Do you feel like a fraud every day and go on as if nothing’s happening?
While at the WIBN conference this weekend, the dynamite Danielle Laporte, channelling my hero Dr. Wayne Dyer in a tight leopard outfit talked about this very topic. She said that while she was going through her divorce, she was selling books and advice on how to sort out other people’s lives. Similarly when I first launched my coaching practice, I had nightmares for 2 solid months trying to think of ways to get new clients.
Are You A Fake?
When what you teach ain’t helping you, do you stop the teaching? Well, I think that what you’re teaching (and selling) wouldn’t have an audience if there was no need for it in the world. No matter the source of the message, doesn’t the message still help those who don’t know what you know?
Hell Strategies
What do you do when you’re a money coach and you’re in debt or a biz development consultant and can’t get clients? Well, first and foremost you DON’T TALK ABOUT it WHILE you’re in it.
Another thing that you can do is to get some help. There’s a reason you’re in the situation you’re in so fix it. That, in my mind doesn’t negate your power in helping others.
When’s It Ok To Share?
Hopefully the mess will have moved far far away from your current everyday reality and you can (as Suzanne Evans says) then “make your mess your message”. You gain instant credibility and liking with that kind of authentic honesty.
What’s NOT Ok To Share?
Don’t share details that will hurt others. Don’t close doors you can’t open. Don’t bring judgement into your message. Bring hope and courage. Then use the lessons you’ve learned to help even more people.
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