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How Stress Is Sabotaging Your Success

Let’s address the elephant in the room: stress is literally changing your brain and stopping your business growth. The statistics are alarming – 88% of entrepreneurs have at least one mental health issue (50% higher than the general population), 81% report feeling stressed, and a third experience extreme stress. With 42% suffering from burnout and half of all CEOs getting less than six hours of sleep, we’re looking at a crisis. The number one cause? Money – how to make rent, pay payroll, and keep operations running.

How Stress Hijacks Your Business Brain

Here’s the terrifying part: chronic stress literally shuts down your executive function. Your prefrontal cortex – the front part of your brain responsible for clear thinking, planning, creativity, self-regulation, and innovation – goes offline. Meanwhile, your amygdala (the brain’s alarm system) grows larger, pumping out cortisol and keeping you in survival mode. This isn’t just about feeling overwhelmed – it’s about losing the cognitive abilities essential for strategy, sales outreach, communication, and growth opportunities. You become incapable of the very activities that could solve your business problems.

The Hidden Problem: 77% Never Seek Help

The most troubling statistic? Seventy-seven percent of stressed entrepreneurs never seek help. Why? Eighty-four percent cite stigma around therapy, followed by cost and lack of time. This creates a vicious cycle where the very people who need help most are least likely to get it. Having worked with Fortune 500 companies for 18 years before founding The Repositioning Expert, I’ve seen how this plays out in businesses – impaired decision-making, delayed responses to opportunities, and an inability to think strategically about growth.

Your Action Plan for Business Recovery

First, admit there’s a specific problem – not just “I’m stressed” but identifying exactly what you’re no longer doing well. Ask trusted people in your business what they see you avoiding or doing poorly. Second, track everything for a month: sleep, work hours, delegation percentage, time spent on existing clients versus new business development. What you track grows, and tracking reveals the gap between what you think you’re doing and reality. Third, get help – borrow, beg, or reallocate funds because your mental state is the oxygen to your business. Whether it’s coaches, consultants, peer groups, or even AI tools for initial guidance, find support.

Finally, create a mental health maintenance program like brushing your teeth – because just like dental hygiene, this needs daily attention. I personally use journaling, visualization, and transcendental meditation (20 minutes twice daily, worth every penny of the $1,000 investment). The 700+ studies on TM show increased blood flow to the prefrontal cortex and shrinking of the amygdala. Add exercise, even just daily walks, and mini-staycations for mental breaks. Remember, challenges never end in business – learning to regulate your nervous system isn’t optional, it’s essential for sustainable success.

Want to reposition your messaging to grow your leads? Follow me on Twitter, friend me on Facebook, watch my Podcast o YouTube or connect with me on LinkedIn –and let’s talk.

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About Chala

Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients