chala , , , , , , , , , , , , , ,

I’m a reformed anti-networker. That’s because I had a horrible experience at my first networking event when the woman I tried to talk to accused me of trying to sell her and left the room. I’ve since come to understand the real power of networking. It’s about giving, not taking. It’s about connecting, not selling. Here are a few other pointers from Punit Arora’s article for the Entrepreneur:

Sow your seeds strategically. Don’t spread yourself too thin  or spend all your time with a few close buddies. The relationships that work  best in the entrepreneurial context are ones that are close, but not too close,  according to a recent study in the Journal of Business Venturing.
Encourage cross-pollination. Your network is actually  composed of several networks from work to school to sports to your neighborhood.  The more  you can act as a bridge for your connections across various networks, the better  your chances of enlisting their help.
Think variety, not quantity. You do not want your contacts to be  so similar that all the information and resources you get are redundant or so  different that you have nothing in common.
Read more: http://www.entrepreneur.com/article/227250#ixzz2Y0ZSEqJ5

Networking can be fun especially if you start to see the same friendly faces over the years and use the opportunity to catch up. It is a bond of humans getting together for the same common purpose and sharing their precious time with each other.
I still have to push myself out of the house to do it at times when my practice is busy and I’ve got a full roster of clients but I see it everyday with my clients and competitors that to stop networking because I’m already busy with clients is the death knell on the future of my business. I refuse to do that to myself.
Need more chicken soup for your biz? Follow me on Twitter, friend me on Facebook or connect with me on LinkedIn –and let’s talk

Subscribe to Chala's Newsletter

Get the latest news and stories delivered to your inbox.

Never Miss an Update

Enter your email address to subscribe to The Repositioning Expert and receive notifications of new content by email.

By submitting this form, you are consenting to receive marketing emails from: . You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact