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The 40-Year-Old Virgin
The 40-Year-Old Virgin (Photo credit: Wikipedia)

If you know that YouTube is now the #2 search engine after Google and feel guilty of still not having made your own video, you need help to lose your video virginity and I’m here to help!
Video’s the way
I don’t need to convince (I hope) that you need to put your mug on your marketing and show it to your business community to make a bigger impression.  You probably are aware of your competitors doing it. Video is the most cost effective way for you to reach complete strangers in large masses.  Visibility connects you to people emotionally (and to some pets).  There is no substitute for video except your actual presence and you’ll need a serious travel budget to see and talk to as many people as your video will online!
Why still a Virgin?
Just like Andy, the electronics salesman on the movie The 40 Year Old Virgin hilariously portrayed by Steve Carell, you probably never had the right setting, the right opportunity and the right time to actually lose your video virginity. I mean if you don’t have the toys or the knowhow, you probably think it will take lots of money and time to do it.
Hate your face?
The other reason why you’re still a virgin could be that you just don’t like your face, your voice or the way you talk.  Well, I’m here to tell you that whether you like it or not, it’s who you are and when you meet people in person, that’s what they get. What’s the difference if that same face you show in person is now talking to people who aren’t in front of you but are in front of their own computers?
Accept (if you can’t love) the limitations of your physical appearance and pretend that the camera is your best client who is in the throes of pain in relation to what you help them with.
Get cracking
Here’s your plan of action if you’re still a video virgin—get a 14 year old grandson or neighbour, doesn’t matter—and get them to show you how it’s done.  While together, record at least 3 different blog topics and post it on YouTube as soon as you’re done.  You will feel so much better for improving your marketing by 100% in just 1 stroke in exchange for 0$!
Need more chicken soup for your biz? Follow me on Twitter, friend me on Facebook or connect with me on LinkedIn –and let’s talk!

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