You’re not usually a shy person…only when it comes to social media. This huge scary animal is out there and there’s now proof that it helps get clients. You want to dip your toe in the water. Here are a few tips from this article on how to start:
Ready… Don’t overwhelm yourself; choose just one social site to start out. Select the one that best suits you and your business goals (say, Facebook if your business is a Main Street storefront with loyal customers; Twitter if you do more online sales; Pinterest if you’re in design).
Aim… Examine who your audience is and target content to them. Put helpful tips out there, share your information, answer questions, have a few nice conversations, and share the information that others post.
Fire! Begin with 20 minutes a day, three times a week and no more. In each 20-minute time period, post one piece of information about your company: a blog link, a fun fact, or a helpful tidbit. Next, share the link to one online article or video that is relevant to your audience. This can be someone else’s content. Lastly, comment on or retweet an update that someone else has posted.
via Social Media Plan for Shy People.
If this sounds doable, you’re on your way and it’s just not as hard as you made it out to be. Baby steps, right?
Need more chicken soup for your biz? Follow me on Twitter, friend me on Facebook or connect with me on LinkedIn –and let’s talk!
- 10 Easy-To-Digest Small Business Social Media Tips (amsterdamprinting.com)
- 10 Social Media Personas – Understanding Personality and Communication (jeffbullas.com)
- Social Media Marketing 101 (twincreekmedia.com)