Natalie is actually the talented photographer who took the picture on my Polish My Pitch Podcast artwork. (Thank you, my friend!) It takes a lot of photoshop, talent and filters to make me look like that people!
Natalie is also in competition with thousands of nameless, faceless photographers who pretty much refuse to niche because they believe they’re going to starve if they pigeonhole themselves. It has been an ongoing argument with Natalie because I feel so strongly about her niching.
Luckily, in this episode of Polish My Pitch, she very quickly came up with a target industry to pitch to. Realtors. Then when we talked about their pain, she was less clear about what the lack of individualization and personal branding was causing for them.
Thanks to my other podcast guests, I now know that most realtors aren’t that successful. There are big huge scary statistics about them.
So, I told Natalie to look them up and start her elevator pitch with their pain stats and how she helps solve their problem through her special talent and art. Having listened to me yap for ages, she got it quickly and didn’t argue. I love that girl!
If you thought what Natalie went through was a great experience, come be my next Guest!!
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