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When Somebody Pooped in The Waterslide
What happens when (hopefully) a baby poops in a giant indoor water slide? Well, we had the misfortune of finding out this past weekend when we took our 4-year-old to one. While waiting in an insanely long line up of other freezing parents and hyped up children, all...
Why I Hate Advertising
As a former marketing manager for major consumer brands who, 2 years ago became a solopreneur consultant, I can safely and honestly say I hate advertising. For small fish like me, it just doesn't work and I'm happy to tell you why. If you don't fit the service...
How a Multi Level Marketer Sold Me in 1 Minute
Admit it, most people (who don't sell multilevel marketing-MLM products themselves) shudder in dread when they meet an MLM peddler. Even though I have had clients who WERE multilevel marketers, I have to admit to being one of the shudderers. Until I met Janet from...
Rather Have Your Nose Hairs Pulled Out Than Do This?
Paints a graphic and painful picture, doesn't it? Well if you feel this way about doing research to fine tune your marketing, then you know exactly what I'm talking about. If you don't even know what I'm talking about because you've never once done market research...
Is This Going To Be A Waste Of My Time?
No, I wasn't thinking this before a date or anything. However, it is THE question that I ask myself every time I think about signing up for an event, a networking group or a seminar to grow my business. As a marketing coach for small business development, it's also...
Funny Thing Happened At The Airport
What happens when a small business coach who has just spent her last week writing and talking about how important it is to stop selling services by the hour and products by the unit goes on vacation? Her work follows her to the airport of course! As I was...
Do Sales-y People Nauseate You?
If the title of this blog post got your notice, you might have at one point in your life been turned off and even offended by a person selling something. That person could have even been me who nauseated you! I used to feel exactly the same way. Now I know why and...
How Brad Pitt Helped My Newsletter
It is mind boggling how important celebrities are in our society. I discovered this last week after putting up a funny little New Year's Resolution list I hand wrote as part of a blog mentioning Brad Pitt. I had so much response to that small mention that my...
My 2014 Un-Resolutions
As a small business owner, 2014 is my year to be different. It's my year to be bolder and better. With one big difference: I'm not going to stress about it. Here's what I think about New Year's Resolutions: they stress people (me) out. After all, resolutions are...
Tired Of Holiday Wishes Yet?
I adore vacations and time spent with loved ones as much as the next gal. I love presents and shiny decorations and big celebrations more than you can imagine. Then what's my beef about getting a gazillion Happy Holidays emails in my inbox? It's not differentiated....
5 Signs That Your Clients Are Just Not That Into You
Having experienced an unfortunate love life until the ripe age of 37 when I met my Andy, I thought the book "He's Just Not That Into You" was written about me. It was all about stories of guys and gals who did 2 am booty calls, who refused to introduce you to his...
I'm Giving Birth
For those of you who know me, I've already given birth to a too cute baby named Logan and I'm too old to do it again. However, I am giving birth to new ideas in my business that will help more entrepreneurs figure out their marketing so they can go out there and...
About Chala
Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients