by chala | May 31, 2019 | Uncategorised
I happened to be at a speed networking event in my hometown last night. It was a very small, intimate group of locals, gathered together to drum up business. Out of the 10 people who showed up, 5 were wealth advisors. And sadly, they looked and sounded like they were...
by chala | May 16, 2019 | Uncategorised
I sat there waiting for my turn as the 9th speaker in a TEDx style conference. All the previous speakers were corporate sponsors of some kind. People who had been sent there with approved presentations produced most likely by someone else. They desperately wanted to...
by chala | Mar 22, 2019 | Marketing
Like the rest of the world, I read in fascination how the rich and the famous had bought their children coveted placements into famed universities. I guess I was jaded enough not to be that surprised at it. After all, I supposedly live in a country where a two-tiered...
by chala | Mar 6, 2019 | Marketing
Sitting at what is perhaps the 1000th conference of my storied career, I’ve come to one firm conclusion: speakers who don’t include stories in their speeches or even panel discussions should be fired (if not shot…) Here’s why: You’re...
by chala | Feb 22, 2019 | Marketing
As I drove by another bus shelter ad with a realtor’s giant picture on it, I had to laugh at seeing yet another example of what I call Ego Marketing. Ego Marketing is marketing done mostly for the purpose of making you feel better about yourself. Here are a few...