Polish My Pitch Podcast episode forty with Alicia Couri, CEO

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In today’s episode, I got to polish the elevator pitch of the amazing Alicia Couri. I loved that she was very clear on who she served. She was already beautifully polished in her delivery of her pitch, so we focused on narrowing down the content. A key to an elevator pitch is speaking directly to… continue reading »

Deep Dive with Vibha Sharm, Holistic Spiritual Business Coach

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Join me today as we welcome Vibha Sharma. Vibha guides high achieving professional women in different fields, CEOs and C-level Executive women into their holistic journey of self-discovery and Conscious living, helps them rise above the mental chaos, unrest, and noise to a natural state of calm, clarity and well being and live a balanced,… continue reading »

Super-Niching a Giant


I’ve been asked to do a training for giant sized B2B companies that have close to a Billion Dollars in revenue about helping their sales grow. Of course, the only thing I’m always talking about over and over, year after year is the whole concept of super-niching. But does it apply to giant corporations? How… continue reading »

Polish My Pitch Podcast episode thirty nine with Vibha Sharma

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In today’s episode, I had the absolute pleasure of polishing Vibha Sharma’s elevator pitch.   There is a key difference in speaking directly to your target vs speaking to the masses.  Today we learn how to narrow it down, make it short, to the point and why you must do this. Statistically, the longer it takes to… continue reading »

Deep Dive with Mitch Russo, Business Development Coach

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Join me today as we welcome Mitch Russo.  Mitch works one on one with the founder of a company to create selling systems that are unconventional: certified coach/consultant programs, virtual sales teams, and associations. In the process, he usually discovers several new recurring revenue opportunities as a natural outgrowth of his work. Watch as we… continue reading »

Polish My Pitch Podcast episode thirty eight with Mitch Russo

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Polishing a pro like Mitch’s pitch was possibly the easiest and quickest episode of Polish My Pitch to date. Mitch stated the pain and who his target prospect is right off the bat. In fact, the pain of the loss of livelihood for an entire industry of professional spears is extremely timely due to a… continue reading »

I’m Selling My Failures


I loved this concept I heard from my coach Kelly Roach. I have failed and failed over and over again so that my clients don’t have to. You are buying a short-cut over all those years and dollars and heartache of trial and error. Here are my failures that you’re buying. Failed Generalist When I… continue reading »

When They’re Interested But Won’t Buy


One of my favourite former clients called me and her partners to a meeting to get my opinion this week. They had a hot new product related to covid safety on their hands and were dying to close the many leads in the pipelines. But the political climate was proving too difficult to allow them… continue reading »

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