BLOG
Bad Differentiators That Can Make You Go Broke
"I did everything opposite to the competition and yet I still failed" mourned my podcast guest on my aptly named show, Naked Marketing. This is where guest entrepreneurs get naked with their marketing mistakes and show us their vulnerable side so we can avoid their...
Marketing Mistake 21: Don’t Assume Facebook Ads Will Work
Naked Marketing Podcast with Guest, Ben Brown On today’s episode of the Naked Marketing podcast, I’m joined Ben Brown, Owner of 360 Sales Consulting based in Florida. Ben helps business owners generate more sales through improved sales language, systems and...
Marketing Mistake 20: Not Understanding the Importance of Marketing
Naked Marketing Podcast with Guest, Christian Espinosa Joining me today on the Naked Marketing podcast is my guest, Christian Espinosa, President of Alpine Security, a cybersecurity business. Christian helps businesses prevent cyberattacks. He’s also written a...
Marketing Mistake 19: Thinking Too Small
Naked Marketing Podcast with Guest, Isaac Mashman On today’s episode of the Naked Marketing podcast, I’m joined by Isaac Mashman Founder and CEO of Mashman Ventures a public relations firm and media agency that specializes in personal branding. Isaac...
Marketing Mistake 18: Not Taking Action
Naked Marketing Podcast with Guest, Mark Evans Join us for this episode of the Naked Marketing podcast, where we get real about marketing mistakes. Today we’re joined by Mark Evans, Founder and CEO of SalesKit who help entrepreneurs go from a cluttered sales mess...
Clients Who Back Out
The ugly face on the down side of the big high of a new sale is when the client backs out in a severe case of buyer's remorse. But there are ways that you can prevent it and reposition it so that you never have to be disappointed in this way again. Welcome Gift As...
Lost Deals Take 38% Longer To Finalize
"Why won't they call us back Chala? I thought we had an amazing sales meeting!" is the complaint I hear from clients on occasion. I always have a gut feeling from years of buying and selling services to corporations that the sale is dead but now there's new...
Marketing Mistake 17: Focus on Marketing Not Delivery
Naked Marketing Podcast with Guest, Kelly Max On today’s episode of the Naked Marketing podcast, I’m joined by Kelly Max founder and CEO of Solvv Inc. A serial entrepreneur, Kelly created Solvv, a blockchain enabled social media platform offering a space to...
7 Shark Tank Tips For The Perfect Pitch
Resident Shark "QVC Queen" Lori Grenier knows a thing or two about pitching. Selling out of anything she pitches on QVC, she's also been on the receiving end of hundreds of Shark Tank pitches. In this Inc.com article, she has 7 tips to share with us entrepreneurs...
Marketing Mistake 16: Not Marketing Until COVID Hit
Naked Marketing Podcast with Guest, Suzanne O’Brien-Justice Welcome to the Naked Marketing podcast where we talk about naked honest marketing mistakes. On today’s episode, I’m joined by Suzanne O’Brien-Justice, founder and CEO of Blake Rian Consulting, a...
Marketing Mistake 15: Marketing Too Soon After Launch
Naked Marketing Podcast with Guest, Zak Stern On Today’s episode of the Naked Marketing podcast we welcome Zac Stern, CEO of Official. Based out of New York City, Zac’s business Official, is a dating app that helps couples stay together and help them have...
Marketing Mistake 14: Not Speaking Targets’ Language
Naked Marketing Podcast with Guest, Corey Axelrod Join me in welcoming Corey Axelrod, Founder and CEO of 2axend, a deaf-owned strategic consulting firm to today’s episode of the Naked Marketing podcast where we get honest and raw about marketing regrets. Corey...
About Chala
Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients
