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An estimated 90 million Americans listen to at least one podcast each month, according to Edison Research. But that's not why I did it. Here are the lessons that I learned along the way to birthing this idea of podcasting. Clear The Blocks I knew from my own...

Well, as I just turned 50, I should probably qualify 'old' before I upset too many people. A 2019 research showed that 60% of people who start small businesses are between the ages of 40 and 60. There are so many implications for selling and marketing to these...

Every day at the conferences I speak at, I meet business owners who are should-ing themselves about the guilt of not having done social media or speaking or networking. Some are saying they should have a better elevator pitch. Others are saying they should do more...

Good news! Now you don't just have to worry about buyers rejecting you but also your actual employees leaving you if you're not differentiated in your industry amongst your competitors. Millennials Leaving A study by Gallup revealed that only 30% of Millennials...

When my third client this week complained about the fear of a prospect taking their entire recommendation and going to a competitor to better the price by using the same solution, I decided to write this article. It is a very real thing and a deal killer to give...

Jenny was having her first meeting with the buyer for the large IT company she'd been courting for over a year! It had taken a long time to get this meeting and she was over the moon. She went in, expecting to talk about the product, their impeccable service and...

Kenny was excited. He had a new sales prospect who he was speaking to in a few minutes about buying his coaching services. The prospect had seemed very interested and had booked a call without hesitation after meeting at a networking event. Now it was up to Kenny...

Say 'hello' to the young generation of entrepreneurs. By the way: it's almost EVERYONE. Look at this Gallup survey about kids in grades 5 to 12. In the study, researchers found that 77% wanted to be their own boss, 45% wanted to start their own business, and 42%...

Should you even be writing cold emails? Well the statistics say yes. Email usage is going to increase by almost a Billion users by 2022 and the ROI is great. For every $1 you spend on email marketing, you get a whopping $32 back! That number is strangely $49 for...

As I was rehearsing to do my speech this weekend at the Harvard Club of Boston, I saw a fascinating post by a business guru that really triggered my mind. In the middle of my heart palpitations prepping for my own Look-at-me-marketing opportunity, I had a giant...

After speaking at the first ever Disney Institute’s Women’s Leadership Summit, I got a chance to truly glimpse the Disney Magic. As a business consultant and Mom, I was fascinated to see the business end of Disney in action. What I saw was astounding.Here are just...