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Abandoning Your Marketing While In The Pit Of Despair
Ever heard of the saying "Don't throw out the baby with the bath water?" When I first heard this expression, I was suitably horrified, what with throwing a baby out with anything. I was relieved to find out that it meant throwing something good (baby) out...
Radio Interview Transcript: How is your marketing effort these days?
https://soundcloud.com/coachtactics/brc-004-chala-dincoy-gentle-marketing-mixdown 1:04 David: How is your marketing effort these days? Have they gone off the rails do wonder why nobody is calling is the phone really ringing off the hook? Why does all this happen?...
Why Just Picking Up The Phone Isn't The Answer
I recently attended a very impressive business development conference in the US. One of the big takeaways from the presenter was that even heads of large corporations are reachable by phone and that we should be using the phone as a key tool to fill our practices...
Throwing Money At Your Fears Won't Make Them Go Away
Ever paid for training you never used? Bought books you never read? How about coaching you never implemented? Unfortunately this is not a rare thing--it's rumoured that 80% of coaching clients don't implement what they learn. I have nothing but compassion for...
What My Unrequited Love Taught Me About Business
Unrequited love..a pretty word for a very ugly feeling. Yes, I lived it. In fact, it was my first experience in the whole game of boys and girls at the tender age of 14. His name was Ian. He was my lab partner in Computer Class. We laughed so hard together. We hung...
My Night With Donald Trump
Marketing with Luxury It's not how it sounds people, we're both married. It's more about the night I spent inside Donald's mind at his hotel (sans Donald in the room) this week. I must say I was really impressed. Not because it's an expensive hotel, which it is....
A Test To Predict Your Biz Success AND Your Divorce?!
Can you believe that there’s a common denominator between what will get you bankrupt AND divorced? At a conference last week, I found out about this incredible research that suggests that what you’re saying while running your business or your marriage has a direct...
4 Questions To See If Your Biz Is In Trouble
I was conference coaching at the SOHO Toronto Small Business event this past month where I had the pleasure of coaching small business owners 15 minutes at a time. Almost all of them unanimously agreed that their biggest problem was lack of new clients. Most of...
"What Do I SAY In My Social Media?" 1/2 Day Workshop
One of the biggest questions I get when I do coaching at conferences is exactly this question "What the heck do I say in my social media stream?". Most people are feeling guilty about not even participating in social media marketing. Simply because they don't know...
3 Signs I Know You're Too Scared To Grow Your Business
After years of working on myself, I am fortunate to be in the place where I'm actually uncomfortable being comfortable. If I have lots of money in the bank, I go and spend it on a wildly scary new way to grow my business. So I'm scared ALL the time. I want growth...
The Clientometer
The Coachtactics Clientometer and Comprehensive User's Guide is a simple yet powerful marketing system for clicking your way to new customers in a hurry. The Clientometer is based on accepted marketing wisdom that says the more often you engage with the right...
About Chala
Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients
