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The New Rules for Marketing

The New Rules for Marketing

I am old. These eyes have seen many marketing campaigns in many boardrooms over the years. One thing that doesn't change about marketing is that it's based on human emotions and responses. However, a lot else has changed about the world of marketing and how to...

Get Married To Get More Clients

Get Married To Get More Clients

I am bursting with pride about my new book Gentle Marketing: How To Gently Attract Loads of New Customers! due out on my birthday in May! Here's an excerpt that I hope will whet your appetite... As a small business marketing coach, I say you should get married to...

Should You Be Anti-Valentine's?

Should You Be Anti-Valentine's?

It might seem like a very odd sentiment to be anti-Valentine's for a romantic fool like me but I have my reasons. If I get another email or newsletter with a LOVE theme this week, I'm going to literally throw up like my 3 year old did last night at daycare (yes,...

About Chala

Chala Dincoy is a Marketing Strategist who helps B2B service providers reposition their marketing message to successfully sell to corporate clients