If you got a chance to hear about Meghan Markle’s speech at the Young One World summit this past week, it garnered some royal criticism. As a big fan of Megan’s I had to wince at this snafu because it’s one that hundreds of business owners I meet make every day. They too overuse the… continue reading »
One of the most common phrases sales meetings end with that go nowhere is “we’ll get back to you”. As a former buyer of corporate services, I can tell you a few reasons why I used to use it and some ways you can avoid hearing it at your next sales meeting. The Big Stall… continue reading »
Did you ever think of why anyone would need a potty golf cart? I’ll bet the inventor thought there was a market need for it, am I right? I’m remembering a young interior designer client I had at the start of my business. Her name was Jodie. She had come up with the idea of… continue reading »
A lot of my clients are suffering from this fate. Through years of networking and word-of-mouth, they’ve racked up plenty of leads but they are leaving money on the table because they’re too time-starved to call them back. After all, the old saying goes that there’s a fortune in follow up. In fact, 50% of… continue reading »
I’ve been asked to speak on this topic for a small business group this month. A topic near and dear to my heart, networking has taken a back seat during covid and is trying its best to emerge from the ashes. Regardless of whether you’re still doing online or have started to dip your toe… continue reading »
It’s an inarguable fact that whether you care about your online presence of not, prospects will look you up on LinkedIn. So if you want your profile bio to be working hard for you, here are some basics that you should include in your account. Clarity of Niche As I’m a niching coach, you know… continue reading »
Persuasion isn’t just the title of my favourite Jane Austen movie (first a novel of course!). It’s something you need to use when speaking to anyone from your employees to prospects to even your kids! As a professional marketer, I’ve delved deep into the topic. I even wrote a book called “How to Make Anyone… continue reading »
Nothing is the same in business post-covid. Why should conferences remain the same? And so it was that I spoke at my first large conference with thousands of attendees a few weeks ago. Here’s what you can expect at your next conference or big event: Travel More Painful At least Internationally. I had to jump… continue reading »
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