I went on a tiny little podcast called Entrepreneurs On Fire a few months ago. It was a big one. It had 1 Million downloads per month. I knew it would be big for my business but I didn’t know it would be painful. Best Laid Plans My team and I had built a great… continue reading »
Social Distance Marketing: How to Thrive in the Crazy World of Self-Isolation with Chala Dincoy A former corporate slave, Chala Dincoy is the CEO of The Repositioning Expert. She’s a Marketing Strategist who helps B2B service providers reposition their message to successfully sell to corporations. Listen Here Resource Master Your Elevator Pitch and Niche with… continue reading »
Yep, that’s what a new McKinsey Covid B2B Decision Maker study is pretty much indicating. The stats are staggering and you’ll be drinking the digital coolAid once you’ve read them. Spends Dropping Faster Than The Speed of Light 50% of spending is projected to drop in every single industry with banking and insurance being the… continue reading »
“Sorry, I had a project delivery deadline that I could’t miss, so I didn’t call anyone on my list to do my prospecting”. Does that sound like something you’ve said in your business? It’s something I hear all the time from my clients who have hired me to help them prospect and get more clients…. continue reading »
One of my business heroes Gary V was speaking at a recent conference I was at. A woman who owned a nutrition consulting business in the audience asked Gary how she could make people want to buy from her since most told her they had no money for her services. In typical Gary V style,… continue reading »
I’ve developed a scary but cool talent. Unbeknownst to me, over the past 6 years of owning my marketing consulting firm, this ability developed as some kind of super power that I have no control over. As I listened to hundreds of CEOs describe their businesses and their growth woes at countless Coach’s Corners, seminars and… continue reading »
Most mature businesses I meet today are built on referrals. What’s surprising to me that regardless of industry or size, the majority of B2B sales is still happening through someone you know. Nobody is talking about or trying to attract fresh new clients into their fold. Why is this happening? What Has Been Will Always… continue reading »
Stanford lecturer and author of the New York Times bestselling book Positive Intelligence, Shirzad Chamine claims that rubbing your fingertips together for 10 seconds can break you free of the negative thoughts that sabotage your business growth and success. Your Brain Is a Destructive Mess Chamine claims that from Billionaire CEOs to starving undergrads, his research has… continue reading »
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