pricing – Marketing Strategy for B2B Companies

How To Know If Your Price Is Right

Chala March 24, 2022 pricing

Thanks to the war and the post-pandemic inflation, price increases are affecting every facet of our lives and businesses. When you are selling a product, it’s easier to price it. After all, there’s your cost of product, then transportation, then packaging and your margin to base your price on. But when it comes to pricing… continue reading »

Dealing with Price Issues for Your Small Business

chala July 3, 2012 Brand, branding, Business, Business plan, Chala, Coaching, Communication, Consulting, Entrepreneur, Facebook, how to set your pricing, Insurance, LinkedIn, Management, Marketing, pricing, Question, Sales, Small business, small business growth, small business marketing, Tony Robbins, Toronto, Twitter, United States

Pricing is the hairiest of beasts for my clients and of course for me since we’re solopreneurs. Because I only come to the sales conversation with a prospect after first establishing the ‘know-like-trust’ through public speaking or having just gone through a complimentary session, I almost never get questioned on my price. A person is either… continue reading »

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