by chala | Oct 16, 2015 | Small business growth
2022 Note to my readers: This is a blog that I wrote 7 years ago when I first started my TV appearance journey. Since then, I’ve done 20 appearances all over the US. I’ve had the pleasure of seeing numerous dogs adopted through this vehicle. Also, my...
by chala | Oct 6, 2015 | Small business growth
I got to pick the brain of procurement managers of large corporations such as Telus, Coca Cola and National Car Rental at a conference this week. Here are the things they said that they’re looking for in a new supplier: Be Different The main thing...
by chala | Sep 28, 2015 | Inspiration
made subconsciously… What? Yeah and it can be bad news if it’s keeping you from growing your business or changing your life. What is your Subconscious? It’s a storage unit of sorts for the movies you made of your environment through the camera of...
by chala | Sep 23, 2015 | Marketing
What does having a really clearly defined narrow niche in both what industry you target and what specialty you offer have to do with thriving in a recession? The short and surprising (not to me) answer is EVERYTHING.Here’s why: Price Cutting When a business is...
by chala | Sep 17, 2015 | Small business growth
“I’m sorry she’s not in right now, would you like her voicemail?”. Therein lies the dilemma of what to do at that moment. Do you leave a voicemail or not when you’re prospecting? Based on my illustrious former career as a dial-for-dollars...