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Your Brand and George Floyd

chala

What, if anything should your brand say about George Floyd right now? Should you say something and risk the ire of people who are in great pain and resentment? Should you ignore the outpouring of emotion? It’s a conundrum that I had to face as a blue-eyed, blond, Caucasian, Canadian business owner with an African-American… continue reading »

I was Featured on Entrepreneurs on Fire!

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Social Distance Marketing: How to Thrive in the Crazy World of Self-Isolation with Chala Dincoy A former corporate slave, Chala Dincoy is the CEO of The Repositioning Expert. She’s a Marketing Strategist who helps B2B service providers reposition their message to successfully sell to corporations. Listen Here Resource Master Your Elevator Pitch and Niche with… continue reading »

When Entrepreneurs Commit Suicide

chala

Entrepreneurs brace yourselves, this week’s blog is a dark one…It might shock you to know that the stress and the extreme highs and lows of entrepreneurship cause so much anxiety that it actually leads to suicides. Shockingly Common In fact according to CAMH 49% of all Canadians have thought of suicide and have never admitted it… continue reading »

Why We're Designed for Success but Programmed to Struggle

chala

After a mind-blowing 2-days spent with my mentor David Neagle, I couldn’t help but share my biggest aha’s with my readers. What were those 2-days like? Inspiration to change? check, butt-kicking? check, sense of amazement? check! No Struggle In Nature Have you ever seen anything in nature struggle? Do you see squirrels worrying about how… continue reading »

Why Speaking My Mind Gets Me Clients

chala

I have long thought that being yourself and speaking exactly what you’re thinking about your business, your clients, your prospects and your industry is the number one way to market your business. After muzzling myself for the first 20 years of my corporate career, I have let loose with my thoughts in my own business. The… continue reading »

Horrible Things I Saw While Auditioning For TV

chala

I bought a publicity package where I got trained to pitch via Skype to 15 different TV morning news show producers across the US last week. I am still in PTSD recovery and here are the horrible things that I saw… I’m not as Hot Sh$$ as I Thought I was I have always enjoyed a very successful… continue reading »

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