by chala | Mar 27, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
There are so many of us out there, so called marketing experts. I dare you to ask any one of us WHY we’re doing something and if they say ‘it’s expected in this industry’ or ‘it’s the latest and greatest technology’, then I...
by chala | Mar 20, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
After years of going to the I Can Do It! conference, I walked away from this year’s with this amazing insight. Ready for it? Think about what people most often criticize you for. Most likely it’s what you beat yourself up the most for. Maybe it’s...
by chala | Mar 13, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I’m talking about CLIENT Love, that is… All day every day I am with small business owners. Either I’m meeting them in networking events, speaking at their association meetings or sitting next to them at luncheons. After speaking with them for a...
by chala | Mar 6, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Notice: If you have dangly parts, you may choose to stop reading this post because it’s mostly about women but chances are you have women in your life or sometimes feel like they do so go ahead, take a look. Happy International Women’s Day. It’s been...
by chala | Feb 27, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
What happens when (hopefully) a baby poops in a giant indoor water slide? Well, we had the misfortune of finding out this past weekend when we took our 4-year-old to one. While waiting in an insanely long line up of other freezing parents and hyped up children, all of...
by chala | Feb 19, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a former marketing manager for major consumer brands who, 2 years ago became a solopreneur consultant, I can safely and honestly say I hate advertising. For small fish like me, it just doesn’t work and I’m happy to tell you why. If you don’t fit...
