by chala | May 28, 2012 | Ezines, Inspiration, Leadership
Remember killing yourself to do well in school? Well I don’t know about you but I did. My parents told us school was important. As a small business, this article makes some very good points about forgetting all that you learned in school! 1. If you only do what...
by chala | May 24, 2012 | Ezines, Inspiration, Marketing
Raving fans for your brand make getting clients easier and cheaper. Social media didn’t exist a few years ago but now that it does, here are some ways to build some raving fans around your brand: How do you build a community around your brand? Your Small...
by chala | May 23, 2012 | Ezines, Inspiration, Leadership
It hurts to hear bad stuff about ourselves. Did you ever think hearing it from client could actually make you money though? I am in full agreement with the author of the article below. Before, I was one of those cats who would throw the baby out with the bath water,...
by chala | May 14, 2012 | Ezines, Inspiration, Leadership
When you’re the only crew on your ship, it’s tough to take our hands off the rudder. So you keep saying to yourself… But many business owners don’t allow themselves the luxury of a day off here and there, and certainly not a vacation. This can lead...
by chala | May 10, 2012 | Ezines, Inspiration, Marketing
My mom was a no-nonsense lawyer with a heart of gold. Her tongue however, was not made of silver (as they say). She told it like it is. Still does. I’m sure she’d agree with the rule that… ‘No gift until after you write the thank-you...
by chala | May 7, 2012 | Ezines, Inspiration, Videos
Finding solutions is all about mindset… I have a terrible suspicion. My clients aren’t hiring me (a branding coach) to teach them how to brand or how to market themselves. I doubt they even suspect the real reason…I’m beginning to think that I am hired because I...