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Power of Emotional vs.Transactional Sales

Power of Emotional vs.Transactional Sales

Kenny was excited. He had a new sales prospect who he was speaking to in a few minutes about buying his coaching services. The prospect had seemed very interested and had booked a call without hesitation after meeting at a networking event. Now it was up to Kenny to...
80% of Kids Want To Be Entrepreneurs

80% of Kids Want To Be Entrepreneurs

Say ‘hello’ to the young generation of entrepreneurs. By the way: it’s almost EVERYONE. Look at this Gallup survey about kids in grades 5 to 12. In the study, researchers found that 77% wanted to be their own boss, 45% wanted to start their own...
Cold Email Mistakes

Cold Email Mistakes

Should you even be writing cold emails? Well the statistics say yes. Email usage is going to increase by almost a Billion users by 2022 and the ROI is great. For every $1 you spend on email marketing, you get a whopping $32 back! That number is strangely $49 for...
Does Look-At-Me Marketing Work?

Does Look-At-Me Marketing Work?

As I was rehearsing to do my speech this weekend at the Harvard Club of Boston, I saw a fascinating post by a business guru that really triggered my mind. In the middle of my heart palpitations prepping for my own Look-at-me-marketing opportunity, I had a giant Oprah...
The Disney Magic

The Disney Magic

After speaking at the first ever Disney Institute’s Women’s Leadership Summit, I got a chance to truly glimpse the Disney Magic. As a business consultant and Mom, I was fascinated to see the business end of Disney in action. What I saw was astounding.Here are just a...