Communications – Marketing Strategy for B2B Companies

Eyeing an Industry Conference? Here's How to Tackle It

chala December 10, 2012 Brand, branding, Business, Business card, Business plan, Business Services, Communication, Communications, Entrepreneur, Management, Public Speaking, Seminar, Shopping, Small business, small business growth, small business marketing, Time division multiple access

When I worked for a big corporation, conferences were fun ways to get out of the office, see the competitiors’ new stuff and learn cutting edge new things about my industry. Now that I own my small business, it is a well thought out and long-planned major client acquisition strategy that has to be budgeted and… continue reading »

Doing the hard thing to grow your small business

chala February 3, 2012 African American, Audre Lorde, Business, Chala, Communications, Poetry, Public Speaking, Race and ethnicity in the United States Census, small business growth

Every Monday, I drop off my 2 year old at a nursery play program for speech delayed toddlers (which he is). He screams and cries even before we get there and it is excruciating to take him there and to let him go for 2 hours while I wait outside the door, hearing his cries…. continue reading »

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