by chala | Feb 15, 2012 | Ezines, Inspiration, Marketing
I have a new client, Andy. He is my ideal client because of only 1 thing–he is fearless. In our first meeting, I gave him a laundry list of a million things to do. Most of them were against his nature, uncomfortable and never before tried things. Things like...
by chala | Feb 3, 2012 | Ezines, Inspiration, Leadership, Marketing
Every Monday, I drop off my 2 year old at a nursery play program for speech delayed toddlers (which he is). He screams and cries even before we get there and it is excruciating to take him there and to let him go for 2 hours while I wait outside the door, hearing his...
by chala | Jan 25, 2012 | Ezines, Marketing
Here is my virgin run on a video blog (screencapture not flattering!) about my virgin run on my speednetworking. A week of firsts! Whew.. If you’ve ever wondered what it’s like to speednetwork, here’s my short take on it. Can you spell sweaty? With...
by chala | Jan 20, 2012 | Ezines, Marketing
Experiencing High Anxiety when you think about picking a Niche? What exactly is Niche-Phobia, you ask? It’s when you start sweating from every orifice once someone tells you that to get more clients, you need to market to one specific client group (e.g. overworked IT...
by chala | Jan 12, 2012 | Ezines
I hope this letter finds you well! 2011 was a really interesting and wonderful year for me. As you may have already heard (probably from me!) I left my 20 year marketing career and 7 year beloved job at BIC and launched my coaching business full time last August and...