by chala | Aug 4, 2020 | Marketing
I really liked Ellen. I truly thought she was funny and kind and brave. Little did I or the world know that she was sometimes the queen of ‘not-so-nice’. As a consumer, I was disappointed. But as a marketer, I’m fascinated by what’s happening...
by chala | Jul 29, 2020 | podcast, Polish My Pitch
This was the interview of the 1000 questions. Jade started with a very succinct and short elevator pitch. He talked about having purpose before profit and providing honest feedback that accelerated a company’s growth. Being a big fan of brevity like Jade myself, I...
by chala | Jul 22, 2020 | podcast, Polish My Pitch
A great old friend, Nancy was just starting her latest venture as a TEC (a CEO peer mastermind) Chair. In her excitement, she went a little too long on her elevator pitch and had to be stopped. Then when she redid her pitch, she used an acronym to explain what she...
by chala | Jul 15, 2020 | podcast, Polish My Pitch
The fortunate thing for Mani was that she sold a service for a very specific and well-known CRM software, called Salesforce. The advantage that she had was that at least if she was doing her elevator pitch to a prospect, they knew what Salesforce was. The problem...
by chala | Jul 8, 2020 | podcast, Polish My Pitch
Teri’s pitch was a very simple and short one to begin with. Then it got rough. But I thank Teri for being a gracious and open-minded guest. The problem with the pitch was that I didn’t understand what exactly Teri did for a living. Was she a consultant, a financial...