by chala | Aug 27, 2020 | Marketing
I loved this concept I heard from my coach Kelly Roach. I have failed and failed over and over again so that my clients don’t have to. You are buying a short-cut over all those years and dollars and heartache of trial and error. Here are my failures that...
by chala | Aug 18, 2020 | Marketing
One of my favourite former clients called me and her partners to a meeting to get my opinion this week. They had a hot new product related to covid safety on their hands and were dying to close the many leads in the pipelines. But the political climate was proving too...
by chala | Aug 4, 2020 | Marketing
I really liked Ellen. I truly thought she was funny and kind and brave. Little did I or the world know that she was sometimes the queen of ‘not-so-nice’. As a consumer, I was disappointed. But as a marketer, I’m fascinated by what’s happening...
by chala | Jun 26, 2020 | Marketing
I’ve said goodbye to the stages and crowded networking rooms thanks to a pesky little virus you may have heard of. Since then, I’ve hired a new coach and social sellers to change my prospect funnels to online ones. It’s been quite the experience, let...
by chala | Jun 18, 2020 | Marketing
I was recently in one of the most frenzied and yet best organized networking experiences of my life. In lockdown. A virtual conference networking on Zoom. Then I understood why this lockdown was good for everyone’s elevator pitch. Here’s the story.....
by chala | Jun 9, 2020 | Marketing, Small business growth
I went on a tiny little podcast called Entrepreneurs On Fire a few months ago. It was a big one. It had 1 Million downloads per month. I knew it would be big for my business but I didn’t know it would be painful. Best Laid Plans My team and I had built a great...
