by chala | Dec 7, 2021 | Marketing, Small business growth
“We’ve decided to go another way” is the dreaded sentence you hear from B2B buyers who you’re trying to sell to from time to time (hopefully not too often!) A Kornferry study of 261 B2B Buyers tells the real story of why you’re getting...
by chala | Nov 19, 2021 | Small business growth
I guess you’d have to be living under a rock to miss the “Great Resignation” sweeping through the business world post-pandemic. Well, what you may not realize is that almost half of those looking to quit or who have already left are looking to start...
by chala | Jul 15, 2021 | Small business growth, Uncategorised
“Why won’t they call us back Chala? I thought we had an amazing sales meeting!” is the complaint I hear from clients on occasion. I always have a gut feeling from years of buying and selling services to corporations that the sale is dead but now...
by chala | May 20, 2021 | Small business growth
Sales Meetings, that is..In fact, B2B sellers waste, on average, over $38,000** per year in direct costs on meetings that go nowhere and 62% of initial meetings do not progress to next meeting.*** As the purchaser of services for 18 years I have a few secrets that I...
by chala | Mar 26, 2021 | Small business growth
Zoom fatigue is hitting all of us. But this hilarious event where a lawyer couldn’t take off his kitten zoom filter in court has a ton of lessons for our businesses. Prep is Everything When a lawyer borrowed his assistant’s laptop to join the proceedings...
by chala | Feb 26, 2021 | Small business growth
Less than 10% of outreach messages actually get a response. The vast majority of all the email and the direct messages you send get ignored royally. Why is this happening and how can you turn that ship around? Target Not There Maybe your messaging is amazing but if...
