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Eyeing an Industry Conference? Here's How to Tackle It

by chala | Dec 10, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

When I worked for a big corporation, conferences were fun ways to get out of the office, see the competitiors’ new stuff and learn cutting edge new things about my industry. Now that I own my small business, it is a well thought out and long-planned major client...

How to Get Anyone's Attention

by chala | Dec 7, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

As a straight talking Marketing Coach for Small Biz, what I do all day everyday is to help my clients get their clients’ attention. It is the most primitive and basic definition of marketing. Here are some really cool tips on how to do exactly that: 1.  Get to...

5 Biggest Money Mistakes of Rookie Entrepreneurs

by chala | Dec 4, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Money is truly oxygen in our world and especially in the world of a small business. When I started my small business marketing consulting practice 1.5 years ago, I had saved up only $15K for startup costs and emergencies. Luckily, I have barely touched that money and...

Chala's radio interview about calming down entrepreneurs

by chala | Nov 26, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos

I was on a radio show this summer talking about breaking free from fears for small business owners who want to grow their businesses. We talked about the top fear of Entrepreneurs as being too much success and how I got over the first 2 months of sleeplessness when I...

Are you guilty of oversharing?

by chala | Nov 21, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Last night I listened to a speaker who was highly touted by the host as being so phenomenal as to be back by popular demand from thousands of miles away. Her topic was the same as mine, helping small businesses grow through branding so I was truly looking forward to...
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