by chala | Oct 7, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
When your small business success depends on your ability to communicate, you’d better care about what amazing communicators are doing so that you can copy them. Here are 7 cues about what the heck they’re doing in an article in Inc. Magazine by Kevin Daum....
by chala | Oct 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
You thought Halloween was just for kids and drinking parties. Entrepreneurs take note, your business can take a cue and ‘dress up’ by being inspired by these recent events for the occasion. Here’s a truly silly look at how to take advantage of this...
by chala | Sep 25, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Ever tell a lie to sell something? Well, what if that were your ENTIRE sales and marketing strategy? Let me explain…Just about everybody in the free world knows that I was recently vacationing in sunny Jamaica. Here’s what happened on our way back from the...
by chala | Sep 11, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Part of my recent strategy that’s been responsible for doubling my small business revenue in half a year has been having coffee dates with potential leads. This has been working so well for me that I thought I’d make a list of the things that DON’T...
by chala | Aug 27, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
One of the biggest fears for small businesses around marketing is that it’s expensive. As a no-nonsense marketing coach, I often tell my clients that this just ain’t so. You truly can engage your customers on a dime and Jim Joseph in his article...
