by chala | May 30, 2012 | Ezines, Inspiration, Marketing, Videos
[youtube=http://www.youtube.com/watch?v=D5fhNP_Qb7I&feature=plcp] The snoring audience Has anyone ever fallen asleep during a presentation that took you hours to prepare? Has there ever been an abyss of loneliness at the end of your speech when not a single person...
by chala | May 28, 2012 | Ezines, Inspiration, Leadership
Remember killing yourself to do well in school? Well I don’t know about you but I did. My parents told us school was important. As a small business, this article makes some very good points about forgetting all that you learned in school! 1. If you only do what...
by chala | May 25, 2012 | Ezines, Marketing
When you’re a small business, you ARE your business. So to market it properly, you need to engage your clients’ hearts and minds with the wonder of who you really are. Here’s a great article about that: Tell your company’s story. Everyone likes...
by chala | May 24, 2012 | Ezines, Inspiration, Marketing
Raving fans for your brand make getting clients easier and cheaper. Social media didn’t exist a few years ago but now that it does, here are some ways to build some raving fans around your brand: How do you build a community around your brand? Your Small...
by chala | May 7, 2012 | Ezines, Inspiration, Videos
Finding solutions is all about mindset… I have a terrible suspicion. My clients aren’t hiring me (a branding coach) to teach them how to brand or how to market themselves. I doubt they even suspect the real reason…I’m beginning to think that I am hired because I...
