by chala | Sep 11, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Part of my recent strategy that’s been responsible for doubling my small business revenue in half a year has been having coffee dates with potential leads. This has been working so well for me that I thought I’d make a list of the things that DON’T...
by chala | Aug 27, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Come on, fess up–did this email headline get your interest? Well, hopefully if you’re reading this it did. I’m also guessing that you’re a fairly busy person, drowning in emails. In the sea of emails, you might be asking yourself “what...
by chala | Aug 27, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
One of the biggest fears for small businesses around marketing is that it’s expensive. As a no-nonsense marketing coach, I often tell my clients that this just ain’t so. You truly can engage your customers on a dime and Jim Joseph in his article...
by chala | Aug 22, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I’ve been conference coaching for the past 2 days at a conference with 3000 attendees. This is where I, along with a team of other coaches do one on one coaching in 15 minute segments. Here’s the kicker: the sentiment I heard from most small businesses I...
by chala | Aug 13, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
At a recent small business conference I went to, the speaker was the hugely successful, good looking and filthy rich owner of a Mexican fast food franchise that was setting growth records in his industry. A business strategy consulting company in the audience asked...
by chala | Aug 7, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Busy is the new black. We are almost hilariously competing with each other for how much busier we are compared to the next gal. Last time I looked though, busy certainly didn’t translate into leads or sales. As a small business marketing coach, I gave this idea...
