by chala | Oct 22, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I consider myself a bit of an expert on cold calling. Why is that you say? Because I practically cut my baby teeth on it. It was literally my first summer job–telemarketing. At the tender age of 15, I started first by selling ad space in a business directory in...
by chala | Oct 15, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I can’t stop talking about this man. (no, not the Godfather!) Last week, when I heard marketing legend Gary Vee saying that he believed in giving everything he knew away for FREE to anyone and everyone he met, I was blown away. I have been saying the same thing...
by chala | Oct 3, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
At the start of my coaching career 10 years ago, I had paid a slew of biz dev folks to teach me how to get clients. They agreed on one thing: You can’t get a sale unless you ask for it. I always found this really difficult, coming from an immigrant background...
by chala | Sep 26, 2014 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
How’s this for a doozy? A new study from a research firm called CB Insights revealed that almost HALF of the 125 startups they looked at died 20 months after starting. The main reason for their knockout was because there was NO need for the product or service...
by chala | Sep 25, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Anyone who sells anything knows the sting of rejection in business. As a business growth coach, I have certainly never been immune to it. Here are some Jedi mind tricks I use to stay on top of my game while being rejected. 1. Hire Help To Get Better When I wanted to...
by chala | Sep 18, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Yes, I was crazy enough to go shark diving. Not in those cages either. I actually jumped into a water infested with fins. It was unnerving to say the least but there were lots of other divers already in the water so it seemed harmless. As in everything I do in my...
