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5 Tech Time Wasters and How to Avoid Them

by chala | Oct 1, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Even as a small business growth coach, I am the least technical person you’ll meet. Every time my computer obsessed dad would call me over to tell me about a new and amazing thing he’d found online, I’d glaze over and paste a polite smile on my face....

Shock yourself—make a decision

by chala | Sep 26, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

A liability One of the biggest liabilities of a small business owner is his or her inability to make quick and effective decisions.  In large corporations, unless you’re top management, this is less of a problem because there’s always someone else who’s got more...

Inside the Successful Leaders Mindset

by chala | Sep 24, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Many years ago when I took NLP training, we learned that in order to help clients lose weight, we had to help them to emulate how fit people made their eating decisions. For example, the first thought when a fit person’s hungry might be “What would satisfy...

Marketing Plan for Existing Clients

by chala | Sep 21, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

I noticed a very interesting phenomenon when I started offering a new service. I noticed that the first people to sign up were my current clients. This got me thinking that perhaps I was forgetting something that I was teaching my clients everyday–that my...

A Quick Guide to Making Your Brand's Story More Compelling

by chala | Sep 20, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

I am forever encouraging my clients to Rip off the Mask and be their authentic self to attract more of their ideal clients. Your core values are at the root of why you started your own business. Whether it’s to serve or to protect, to entertain or to...

How Original Are You?

by chala | Sep 12, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

What’s different about you? As a small business owner, you are the heart of that business. Your personality is the business’ personality.  Your unique quirks and special attributes makes you stand out from all other humans whether you want it to or not. The real...
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