by chala | Sep 13, 2012 | Ezines, Inspiration, Leadership, Small business growth
Every small business owner has their off days when they’re feeling stuck and life is feeling too hard. I really loved this idea of falling in love with your business all over again. Take out a piece of paper, and answer these questions for your own business: The...
by chala | Sep 12, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
What’s different about you? As a small business owner, you are the heart of that business. Your personality is the business’ personality. Your unique quirks and special attributes makes you stand out from all other humans whether you want it to or not. The real...
by chala | Sep 10, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Digital is a dirty word for some, an exciting word for other small business owners. Either way, you have to know a little bit about it and if all you know is the below three tips, you’ve got it made. 1. Get customers into YOUR marketing system – not just...
by chala | Sep 7, 2012 | Ezines, Leadership, Marketing, Small business growth
When you’re a small business owner trying to grow her business like me, you are selling 24/7 to everyone you meet all the time. At least it feels that way sometimes. So here are some really sound tips to avoid: 1. Answering Objections the Customer Hasn’t...
by chala | Sep 5, 2012 | Ezines, Marketing, Small business growth
I had to share this post with my fans and clients because I really do think your email address is a huge part of your brand character. A brand character is a set of human traits associated to your company. I find it so fascinating how people miss the opportunity to...
by chala | Sep 4, 2012 | Ezines, Inspiration, Leadership, Small business growth
While I’m not a fan of war, I am a fan of the discipline and superior training of the Navy SEALs. So when I saw this article about how the author related small business sales success to learnings from the SEALs, I had to share. Here are some of the lessons 1....