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Losing a Sale With Grace

Losing a Sale With Grace

Whatever side of the election you were on, I think you might agree that the losing party didn’t exactly depart with grace. Recent articles pointing this out have inspired me to reflect on how I teach my clients to lose with grace when they’re selling. Here...
Go Virtual or Vanish

Go Virtual or Vanish

Yep, that’s what a new McKinsey Covid B2B Decision Maker study is pretty much indicating. The stats are staggering and you’ll be drinking the digital coolAid once you’ve read them. Spends Dropping Faster Than The Speed of Light 50% of spending is...