by chala | May 21, 2020 | Marketing, Small business growth
Yep, that’s what a new McKinsey Covid B2B Decision Maker study is pretty much indicating. The stats are staggering and you’ll be drinking the digital coolAid once you’ve read them. Spends Dropping Faster Than The Speed of Light 50% of spending is...
by chala | Oct 18, 2017 | Small business growth
“Sorry, I had a project delivery deadline that I could’t miss, so I didn’t call anyone on my list to do my prospecting”. Does that sound like something you’ve said in your business? It’s something I hear all the time from my clients...
by chala | Mar 2, 2017 | Small business growth
One of my business heroes Gary V was speaking at a recent conference I was at. A woman who owned a nutrition consulting business in the audience asked Gary how she could make people want to buy from her since most told her they had no money for her services. In...
by chala | Jan 5, 2017 | Marketing, Small business growth
I’ve developed a scary but cool talent. Unbeknownst to me, over the past 6 years of owning my marketing consulting firm, this ability developed as some kind of super power that I have no control over. As I listened to hundreds of CEOs describe their businesses...
by chala | Nov 24, 2016 | Small business growth
Most mature businesses I meet today are built on referrals. What’s surprising to me that regardless of industry or size, the majority of B2B sales is still happening through someone you know. Nobody is talking about or trying to attract fresh new clients into...
by chala | Oct 19, 2016 | Small business growth
Stanford lecturer and author of the New York Times bestselling book Positive Intelligence, Shirzad Chamine claims that rubbing your fingertips together for 10 seconds can break you free of the negative thoughts that sabotage your business growth and success. Your...