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Signs That You're Looking For Love In All The Wrong Places

by chala | Mar 13, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth

I’m talking about CLIENT Love, that is… All day every day I am with small business owners. Either I’m meeting them in networking events, speaking at their association meetings or sitting next to them at luncheons. After speaking with them for a...

Why Refusing To BE Your Brand Is Hurting You

by chala | Mar 6, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Notice: If you have dangly parts, you may choose to stop reading this post because it’s mostly about women but chances are you have women in your life or sometimes feel like they do so go ahead, take a look. Happy International Women’s Day. It’s been...

When Somebody Pooped in The Waterslide

by chala | Feb 27, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth

What happens when (hopefully) a baby poops in a giant indoor water slide? Well, we had the misfortune of finding out this past weekend when we took our 4-year-old to one. While waiting in an insanely long line up of other freezing parents and hyped up children, all of...

Why I Hate Advertising

by chala | Feb 19, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth

As a former marketing manager for major consumer brands who, 2 years ago became a solopreneur  consultant, I can safely and honestly say I hate advertising. For small fish like me, it just doesn’t work and I’m happy to tell you why. If you don’t fit...

How a Multi Level Marketer Sold Me in 1 Minute

by chala | Feb 13, 2014 | Ezines, Just in case, Leadership, Marketing, Small business growth

Admit it, most people (who don’t sell multilevel marketing-MLM products themselves) shudder in dread when they meet an MLM peddler. Even though I have had clients who WERE multilevel marketers, I have to admit to being one of the shudderers. Until I met Janet...
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