by chala | Nov 5, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Come on, admit it. You’ve heard it or done it. I know I have…The verbal diarrhea that happens when someone has to introduce themselves to a group of peers or prospects. The explanation that drones on and on about what someone does for a living, leaving the...
by chala | Oct 27, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
A week after being rocked by the Parliament shooting, popular CBC host Jian Ghomeshi was fired over sex allegations about his involvement in rough play in the bedroom. He subsequently wrote a Facebook manifesto where he declared that all acts were consensual and that...
by chala | Oct 22, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I consider myself a bit of an expert on cold calling. Why is that you say? Because I practically cut my baby teeth on it. It was literally my first summer job–telemarketing. At the tender age of 15, I started first by selling ad space in a business directory in...
by chala | Oct 15, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I can’t stop talking about this man. (no, not the Godfather!) Last week, when I heard marketing legend Gary Vee saying that he believed in giving everything he knew away for FREE to anyone and everyone he met, I was blown away. I have been saying the same thing...
by chala | Sep 26, 2014 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
How’s this for a doozy? A new study from a research firm called CB Insights revealed that almost HALF of the 125 startups they looked at died 20 months after starting. The main reason for their knockout was because there was NO need for the product or service...