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How Jann Arden Was Bleeding To Death

by chala | Nov 22, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Jann Arden was bleeding to death in Toronto yesterday at 5:30am where she was staying at a hotel to speak at a Woman’s Conference I was attending yesterday. At least, that’s what she thought. In fact, after 4 hours of waiting at the ER she found out that...

Get the Most Bang for Your Marketing Buck: 3 Ways

by chala | Nov 13, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

The biggest misconception I run into about marketing amongst small business owners is that it’s expensive. If you’re interested in making sure that what you do spend is not wasted, read this article by Kevin Daum of Inc. Magazine where he talks about 3...

Why Your Email Address Is Turning Me Off

by chala | Nov 6, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Small Business Month was so busy for me that I found myself handling a really high amount of new business cards recently. In fact, I added so many new email addresses to my personal database through public speaking, conference coaching and networking events that I...

My Scary Drive Through The US Border

by chala | Oct 31, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Just in time for Halloween, I can tell you what I learned about fear during my first scary drive through the US Border this week. Fear is fear people, and here’s how to apply those lessons to your small biz. Be Scared But Do It Anyway My coach says that only 5%...

8 Silly Phrases Marketers Should Avoid

by chala | Oct 1, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Marketers are silly people anyway. They have to marry creativity with the bottom line. They have to entertain and educate and solve problems. So is it surprising that they’ve created silly phrases and that there are only 8 of them? Geoffrey James from Inc....
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