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3 Words That Create Instant Credibility

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A lot of the work I do with my clients around branding and marketing themselves is around authenticity and transparency. I often talk about how attractive it is when you, the small business owner is up front and honest with people. When it comes to credibility-building, the three most powerful words in the English language… continue reading »

Project a Successful Image: 7 Ways

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In my world of marketing my own business, image is everything. It is the packaging to your product. It is the first impression and sometimes only impression someone will have of your business. Projecting a successful one takes some planning. Check out these tips below: 1. Look Good for Any Occasion Always dress one notch… continue reading »

5 Reasons People Unfollow You on Twitter

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As a complete Twitter novice who nevertheless helps people grow their business, I loved this article about the no-no’s of using it. I was pretty much responsible for 2 of the 5. Yikes! Take a look if you’re guilty too… 1. Every tweet is about your product or service. I know there are consultants out… continue reading »

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