by chala | Jul 17, 2012 | Ezines, Inspiration, Marketing, Small business growth
Email is still the strongest sales and marketing tool out there even though it’s been around far longer than social media. There are a few things you can do to become better at it though. Here are some things to avoid when using email to prospect… 1. Poor...
by chala | Jul 5, 2012 | Ezines, Inspiration, Leadership, Small business growth
Love that picture of a used car salesman. I had such a friend and he didn’t look like that and had a lineup of people with money in their pockets waiting for him to show the cars. He drove a better car and lived in a nicer house that I ever...
by chala | Jul 4, 2012 | Ezines, Leadership, Small business growth
I’m (fortunately) not old enough to have started my working life before the invention of the internet. In those times, I don’t know if people spoke to each other more before email but I’ve lived every facet of every interesting interaction on email...
by chala | Jul 3, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Well if you’re not bragging about your failures, maybe you should be… Failures are not just lessons to you but can be lessons of inspiration to thousands of others who have failed just like you. It’s a beacon of hope that there is a way back. Sometimes the...
by chala | Jul 3, 2012 | Ezines, Marketing, Small business growth
Pricing is the hairiest of beasts for my clients and of course for me since we’re solopreneurs. Because I only come to the sales conversation with a prospect after first establishing the ‘know-like-trust’ through public speaking or having just gone...
