by chala | Mar 8, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
A lot of the work I do with my clients around branding and marketing themselves is around authenticity and transparency. I often talk about how attractive it is when you, the small business owner is up front and honest with people. When it comes to...
by chala | Mar 7, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small business marketing coach, I know and live my entrepreneur clients’ thoughts intimately. If life were like a cartoon, we’d have thought bubbles over our heads where our secret thoughts reside. Luckily very few people I’ve met are mind...
by chala | Mar 6, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small business owner, I think my clients are like my bosses. I have loads of them. So if stats say that people leave their jobs because of not being able to get along with their bosses, I think it’s safe to say that it’s really important how you...
by chala | Mar 4, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I am old. These eyes have seen many marketing campaigns in many boardrooms over the years. One thing that doesn’t change about marketing is that it’s based on human emotions and responses. However, a lot else has changed about the world of marketing and...
by chala | Feb 28, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I am bursting with pride about my new book Gentle Marketing: How To Gently Attract Loads of New Customers! due out on my birthday in May! Here’s an excerpt that I hope will whet your appetite… As a small business marketing coach, I say you should get...
