Microsoft – Marketing Strategy for B2B Companies

Would Anyone Care If You Disappeared?

chala June 18, 2013 branding, Business, Chala, Coaching, Communication, Consulting, Entrepreneur, Facebook, Google, Havas, LinkedIn, Marketing, Marketing and Advertising, Microsoft, Samsung, Small business, small business growth, small business marketing, Sony, Twitter

Sometimes when I was in a snit about an argument I had with my family, I’d slink into a corner and fantasize about just running away (not to the circus but you get the idea). I wondered if anyone would care if I disappeared and how long it would take for them to notice. Of… continue reading »

What Your Email Address Really Says About You

chala September 5, 2012 BlackBerry, Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Customer, Email, Email address, Entrepreneur, Facebook, List Management, Mail, Marketing and Advertising, Microsoft, Small business, small business growth, small business marketing, Startup company, Startup.com, Toronto

I had to share this post with my fans and clients because I really do think your email address is a huge part of your brand character. A brand character is a set of human traits associated to your company. I find it so fascinating how people miss the opportunity to project their personality in… continue reading »

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