by chala | Feb 28, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I am bursting with pride about my new book Gentle Marketing: How To Gently Attract Loads of New Customers! due out on my birthday in May! Here’s an excerpt that I hope will whet your appetite… As a small business marketing coach, I say you should get...
by chala | Feb 25, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
If I had a dollar for every client who was afraid to blog, I’d never need another client again. As a small biz marketing coach, I know that the most authentic way to help our clients is to give them down to earth, real advice that sounds just like they’re...
by chala | Jan 25, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
It’s pretty common knowledge that PR is the cheapest way for small businesses to market themselves. All it takes is spinning an interesting and timely story to the right media outlet whose audience is interested in your story. Here are some more tips to...
by chala | Jan 24, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
I am not a Trekkie (although I’m married to one) and yet somehow I’ve coined the phrase “Say-Do Continuum” in observing my fellow humans. The Say-Do Continuum is a phenomenon when a person actually does something as he promises to (Do) and tells you (Say) what he’ll...
by chala | Jan 9, 2013 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
Yup, I’m an entrepreneur and for me, it’s that time of year when everything is fresh and exciting. It’s also that time where everything seems do-able and fun. So here’s my crack at a list of my 2013 resolutions. 1. Get on TV To my everlasting...
