by chala | Nov 26, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
https://www.youtube.com/watch?v=4osyhT92OXQ One of the most common questions I get asked by startups or new companies is ‘what should I choose as my brand name’. For most entrepreneurs, it’s like naming a baby with far reaching consequences and a...
by chala | Nov 20, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos
https://www.youtube.com/watch?v=vW7NNtsBulk Yes, you’ve been posting articles on LinkedIn. You’ve said YES to every invite on Facebook and Twitter. You have done your job so how come social media isn’t doing its job and bringing you new clients? I...
by chala | Nov 5, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Come on, admit it. You’ve heard it or done it. I know I have…The verbal diarrhea that happens when someone has to introduce themselves to a group of peers or prospects. The explanation that drones on and on about what someone does for a living, leaving the...
by chala | Oct 27, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
A week after being rocked by the Parliament shooting, popular CBC host Jian Ghomeshi was fired over sex allegations about his involvement in rough play in the bedroom. He subsequently wrote a Facebook manifesto where he declared that all acts were consensual and that...
by chala | Oct 22, 2014 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I consider myself a bit of an expert on cold calling. Why is that you say? Because I practically cut my baby teeth on it. It was literally my first summer job–telemarketing. At the tender age of 15, I started first by selling ad space in a business directory in...
