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Should You Be Anti-Valentine's?

by chala | Feb 14, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

It might seem like a very odd sentiment to be anti-Valentine’s for a romantic fool like me but I have my reasons. If I get another email or newsletter with a LOVE theme this week, I’m going to literally throw up like my 3 year old did last night at daycare...

Project a Successful Image: 7 Ways

by chala | Feb 8, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

In my world of marketing my own business, image is everything. It is the packaging to your product. It is the first impression and sometimes only impression someone will have of your business. Projecting a successful one takes some planning. Check out these tips...

How Smart Companies Use PR to Get the Word Out

by chala | Jan 25, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

It’s pretty common knowledge that PR is the cheapest way for small businesses to market themselves. All it takes is spinning an interesting and timely story to the right media outlet whose audience is interested in your story. Here are some more tips to...

Lunch Meetings: 5 Reasons They Work

by chala | Jan 21, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth

One of my New Year’s Resolutions this year is to spend more time face to face with clients, prospects and other small businesses I can partner with. This is a perfect article if you’ve been thinking along the same lines. Here are some compelling reasons to...

Are you guilty of oversharing?

by chala | Nov 21, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth

Last night I listened to a speaker who was highly touted by the host as being so phenomenal as to be back by popular demand from thousands of miles away. Her topic was the same as mine, helping small businesses grow through branding so I was truly looking forward to...
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