by chala | Jan 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small business growth coach, I find myself at networking meetings 2-3 times a week. These are some of the things I wish for in my head for someone to sometimes say… 1. Excuse me, you have something black in your teeth This one killed me as I got into my car...
by chala | Dec 14, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I’m only 5’3″ so naturally I would subscribe to the notion that shorter is sweeter but even as a small business coach I think this idea is key to good communication. A client sent a sell sheet she’d made for a new program she was offering. It...
by chala | Dec 12, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small business marketing coach, I’ve been beating the drum of focused niching for as long as I can remember. Picking just one group of people to serve and to talk to them about only one thing I do, for most people is really really hard. The major reason why...
by chala | Nov 28, 2012 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos
If you feel sleazy and dirty when you think about marketing yourself, listen to this interview I did with Money Coach Flo Grunfelder about how to get over the discomfort of marketing and to joyfully connect with great paying clients. Most businesses fall into their...
by chala | Oct 22, 2012 | Ezines, Inspiration, Leadership, Small business growth
If there’s one thing I don’t love in life, it’s criticism. And yet I pay $1000 an hour to my coach to do it. Am I crazy? Am I a masochist? No, I’m just an entrepreneur who wants to grow her business faster than other coaches. So this article...
