by chala | Nov 13, 2014 | Just in case
I was 40 years old when I was able to finally become a Mom. I had 2 miscarriages before and 2 after Logan. After 9 months spent in terror while pregnant with Logan, he was born, and we were ecstatic. Ecstatic but still scared. Scared about his picky eating, scared...
by chala | Sep 26, 2014 | Ezines, Inspiration, Just in case, Leadership, Marketing, Small business growth
How’s this for a doozy? A new study from a research firm called CB Insights revealed that almost HALF of the 125 startups they looked at died 20 months after starting. The main reason for their knockout was because there was NO need for the product or service...
by chala | Jul 31, 2014 | Just in case
Have you ever spent money on your marketing and wondered if you were throwing your money away? As a small business marketing coach, every day I meet small businesses who tell me their woeful tales of hiring some form of help in marketing and being disappointed. Here...
by chala | Jul 11, 2014 | Just in case
The founder of my favorite brand in the whole wide world, Patagonia (the outdoor active wear company) changed his whole business around when he asked himself one question: What if we’re still around 100 years from now? How would we have to change? After that, a...
by chala | Jul 9, 2014 | Just in case
I was floored when I watched comedian Jim Carrey do a commencement speech at a spiritual university graduation where apparently they meditate as part of the curriculum! I wasn’t only floored that there’s a university that does (called the Maharashi...
by chala | Jul 2, 2014 | Just in case
In my 3rd year of business, I keep running into false and limiting beliefs around doing business in the summer time. People, just because the temperature got above freezing after 6 months of shivering doesn’t mean that marketing your business stops. Here are 4...