by chala | Jul 4, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small business marketing coach, I talk about my mistakes all the time since I made so many of them since I want people to learn from them. This one mistake I’m thinking about was so big that it kept me exhausted and starving in my business! Here it is—ready? I...
by chala | Jul 3, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I’m a reformed anti-networker. That’s because I had a horrible experience at my first networking event when the woman I tried to talk to accused me of trying to sell her and left the room. I’ve since come to understand the real power of networking....
by chala | Jul 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
I’m a huge proponent of being yourself as part of your brand for your business. Authenticity and truth need to be at the core of what you say and do. It doesn’t matter if what you say is hurtful or controversial, there are still people who will love your...
by chala | Jun 26, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
“If You Can’t Explain It Simply, You Don’t Understand It Well Enough” I love this quote by Albert Einstein. In my opinion, it points to the number one problem I see in businesses I meet all day, every day. Business owners can’t simplify...
by chala | Jun 20, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Jason Fell’s story in the Entrepreneur magazine is based on a talk he attended (and I also attended!) by thought leader Jonah Berger who wrote a book called Contagious: Why Things Catch On (Simon & Schuster, 2013) He made really compelling cases for why...
by chala | Jun 18, 2013 | Inspiration, Just in case, Leadership, Marketing, Small business growth
Sometimes when I was in a snit about an argument I had with my family, I’d slink into a corner and fantasize about just running away (not to the circus but you get the idea). I wondered if anyone would care if I disappeared and how long it would take for them to...
