Business and Economy – Page 5 – Marketing Strategy for B2B Companies

5 Lessons From Oprah's Startup

chala August 16, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Entrepreneur, Facebook, Harpo Productions, LinkedIn, Management, Marketing, Marketing and Advertising, Oprah, Oprah Winfrey, Oprah Winfrey Show, Sales, Small business, small business growth, small business marketing, Social network, Target market, Time management, Toronto, Twitter

Can’t resist re-quoting an article when it has to do with my hero Oprah. When I saw her in person at her Toronto show, she talked a little about the OWN pains and how she had ‘a little show to run’ at the time of its start. Here are a few lessons for other startups… continue reading »

5 Reasons People Unfollow You on Twitter

chala August 14, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Doug, English language, Entrepreneur, Facebook, LinkedIn, Management, Marketing, Question, RT (TV network), small business growth, small business marketing, Social media, Social network, Stream, Target market, Toronto, Twitter

As a complete Twitter novice who nevertheless helps people grow their business, I loved this article about the no-no’s of using it. I was pretty much responsible for 2 of the 5. Yikes! Take a look if you’re guilty too… 1. Every tweet is about your product or service. I know there are consultants out… continue reading »

Stage (S)kills!

chala August 13, 2012 Audience, Brand, branding, Business, Business and Economy, Business plan, Chala, client attraction, Coaching, Communication, Consulting, Customer, Education and Training, Entrepreneur, Facebook, LinkedIn, Management, publicspeaking, small business growth, small business marketing, Target market, Teacher, Twitter

My first public speaking experience that was memorable was in my 8th grade French class where I was doing my utmost to explain the mating habits of a praying mantis in French (they eat their partner once done with them!) to a class room of English-speaking pre-teens. Everyone ignored me. I then stopped everyone in… continue reading »

5 Tips to Help Your Marketing Messages Sing

chala August 10, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Facebook, Linguistics, LinkedIn, Management, market, Marketing, Marketing and Advertising, Mobile phone, New York City, Question, Sales, Small business, small business growth, small business marketing, Social media, Social network, Social Sciences, Target market, Time management, Toronto

Marketing– that often feared and sometimes hated dirty word. It really only means getting in front of people who need your help desperately and telling them that you can help them. How do you do it effectively, here’s an article with some very valid points: 1. Clarify thoughts. Can you describe your product or service… continue reading »

3 Olympian Strategies to Get Gold-Medal Tough in Business

chala August 7, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, competition, Consulting, Customer, Entrepreneur, Gold medal, London, London House, Michael Phelps, Olympic, Olympic Games, patience, Sales, Siebold, Small business, small business growth, small business marketing, Target market, Teacher, Time management, Toronto

If you spent the long weekend with one eye on the Olympics like me, you’re in awe and when it gets gory, disgust over the vivid images of these extraordinary individuals who will stop at nothing to win. As a business owner, I have a lot to learn from them. Here are a few things that got… continue reading »

A letter to my son: Lessons from a mom who stumbles while growing her small business

chala August 1, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, client conflict, client management, Coaching, Communication, conflict management, Consulting, Customer, Entrepreneur, Facebook, Home, LinkedIn, Magazines and E-zines, Management, Marketing, Sales, Small business, small business growth, small business marketing, Social network, Target market, Time management, Toronto, Twitter, United States

When small business owners have disagreements with clients, suppliers or partners it’s very personal. Because our businesses are very personal to us. I had such a disagreement recently and before it affected my business growth, I wanted to address it in a way that was cathartic and useful. So I wrote a letter to my… continue reading »

How to Break Through Fear and Self-Doubt

chala July 25, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Customer, Entrepreneur, Facebook, LinkedIn, Management, market, Marketing, Sales, Small business, small business growth, Toronto, Twitter

When I walked out of my beloved job of 7 years last August to start my coaching business with 0 clients, I didn’t sleep for 2 months. It got to be so bad that if I did sleep, I had nightmares. I could almost predict it every night and would tell my husband “Goodnight honey,… continue reading »

3 Tricks to Doing More in Less Time

chala July 24, 2012 Brand, branding, Business, Business and Economy, Business plan, Chala, Coaching, Communication, Consulting, Entrepreneur, Facebook, Human resources, LinkedIn, Management, Marketing, Outsource, Outsourcing, Pareto, Pareto principle, Small business, small business growth, small business marketing, Social media, Time management, Twitter

The other day, I had to put a client on hold so I could go to the bathroom (#1 come on!). That’s the kind of day I often have. I’m sure you’re no different. Here are some tips from an article I found to making more of your time: 1. Identify and focus on your… continue reading »

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