by chala | Apr 10, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth, Videos
Are you a shy marketer? Do you hate in-your-face-marketing? Don’t you think it’s 100% better to have clients be attracted to YOU? I believe so strongly in this topic that I wrote a book on it (coming in May!) Listen to my hilarious radio interview...
by chala | Apr 2, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
As a small biz marketing coach, I sure do write and think about love a lot, don’t I? Well, that’s just me. Now what about you? Are you looking at your biggest and in most cases first point of contact between your potential clients and yourself, ie. your...
by chala | Mar 28, 2013 | Just in case
Have you ever solved a problem bigger than your wallet with your imagination? Well, here’s a story that I hope you will learn a lot from! The Situation My client Andrea (I have permission to use her real name) hired a young hotshot assistant for her ad agency....
by chala | Mar 25, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
Your customers may ‘like’ your Facebook page but do they actually LOVE you? That’s such an overused word but I don’t mind. I use it for everything because like any consumer, I’m passionate about the products and services I spend my life...
by chala | Mar 19, 2013 | Ezines, Inspiration, Leadership, Marketing, Small business growth
You probably know that branding started in farms thousands of years ago to distinguish one farmer’s cattle from another’s. In business, it’s one of the most important things to set you apart from your sea of competitors. Nobody’s born with this...
